The Sambralu (grand celebrations) and Jataras (folk festivals) dedicated to the Grama Devatas (Village Deities) are the cultural heartbeat of Palasa and Kasibugga. These festivals stand out from major pan-Indian festivals because they celebrate the unique protective spirits of the locality and feature distinct regional customs.

The Deities and Their Power
These festivals primarily honor the village goddesses, such as Sri Mankinamma Talli and Penta Polamma. These deities are revered as the fierce yet benevolent protectors who:
- Guard the Borders: Their worship is believed to protect the town and the agricultural lands from misfortune, disease (especially epidemics), and evil influences.
- Ensure Prosperity: The Jataras often take place around harvest season, signifying a communal thank-you for prosperity and a plea for a bountiful future.
Signature Celebrations & Rituals
The Sambralu are typically week-long events characterized by high energy and rich traditional practices:
- Potha Raju Dances: The procession is often led by the Potha Raju, a sacred brother figure to the Goddess, typically portrayed by a powerful man painted with turmeric and vermillion, who dances energetically carrying a cane or a sword. This figure embodies the deity’s fierce power.
- Processions (Utsavams): The idol or symbolic representation of the Goddess is taken out in a colorful procession through the main streets, accompanied by loud, rhythmic drumming (Dappu) and folk music (Melam). Devotees queue up to offer prayers, coconuts, and new clothes.
- Community Feasting: Large-scale Annaprasadam (free sacred food distribution) is a central part of the event, reinforcing community bonds and demonstrating hospitality and abundance.
- Cultural Fairs: The Jataras transform the area into a temporary fairground, featuring local handicrafts, joy rides, games, and street plays (Natikalu), making the event a family and social gathering point.
These local festivals are powerful socio-cultural events that bring together all castes and communities, showcasing the deepest folk traditions of the Srikakulam district.